What you will learn
- A range of tools for identifying innovation opportunties
- Implementation strategies
- Case studies from some of the worlds most successful innovators
Course material
Harvard Business Review on Innovation – Various authors
A comprehensive overview of some of the most important contemporary thinking on innovation including articles from W. Chan Kim and Renee Mauborgne, Clayton M. Christensen and Eric Von Hipple
Drucker on Innovation and Entrepreneurship – Peter Drucker
Widely considered to be the father of “modern management,” in this book Drucker provides a framework for identifying and classifying new business opportunities.
The Innovators Solution – Clayton Christensen
Christensen analyzes the strategies that allow corporations to successfully grow new businesses and outpace the other players in the marketplace examining the nine business decisions integral to growth, including product development, organizational structure, financing and key customer base.
E-myth Revisited – Michael Gerber
The E-Myth Revisited should be required reading for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author’s belief that entrepreneurs–typically brimming with good but distracting ideas–make poor businesspeople. He establishes an incredibly organised and regimented plan, so that daily details are scripted, freeing the entrepreneur’s mind to build the long-term success or failure of the business
How They Started: How 30 Good Ideas Became Great Businesses – David Lester
30 case studies from actual a range of sectors including food & drink, retail, technology and service industries.
The 4-hour Work Week – Timothy Ferris
This book focuses on creating an additional income largely through automated work and tasks that can be outsourced. This leaves you with a passive income and free time.
How it works
Rusdens is an online distance learning provider connecting like minded individuals to short course and executive education programs. By combining in-depth analysis from some of the worlds leading business comentators with the networking opportunities of online communities, we are able to offer high quality training and development at a significant cost advatage.
